Whether you are a Manufacturer, or Brand Owner or a wannabe Retailer, you can get online to sell directly to Customers in the Virtual World. When you choose to start an Online Business out of the Blue, and don’t even have a Retail Presence, it has its own advantages as well as disadvantages.

The disadvantage is that there is no physical world support to create visibility for your online business.

And the Advantage is that you are running free without any physical retail burden, be it high infrastructure cost or retail shop floor management challenges.